If you wondering how the new Google Instant will affect your paid search – so are we…
No one knows what’s going to happen yet, but we can all conjecture.
David Szetela and myself recorded a radio show that is going to air today at 4pm EST on Webmaster Radio on the show PPC Rockstars. You can listen in from their homepage, and tweet any questions you have.
Feel free to listen in an share your thoughts.
As for more official news on Google instant and AdWords, here are the rules:
An impression is…
- The user begins to type a query on Google and clicks anywhere on the page (a search result, an ad, a spell correction, a related search).
- The user chooses a particular query by clicking the Search button, pressing Enter, or selecting one of the predicted queries.
- The user stops typing, and the results are displayed for a minimum of three seconds.
Google Instant Resources:
- Good post from Google Analytics team in regards to AdWords
- Google Instant – The complete user’s guide
- Google Instant – The power of suggestion
And if you are sick of hearing about Google Instant, the best non-instant article of the week is the The Power User’s Guide to Google Analytics Hacks, Tips and Tricks.