Brad Geddes / PPC Geek
Official Google Ads Seminar Leader.
Author of Advanced Google AdWords.
Co-Founder, Adalysis.
(703) 828-5811‬
Brad Geddes's Theories on Marketing PPC Marketing in a Down Economy

PPC Marketing in a Down Economy

My newest article is out at Search Engine Land entitled: PPC Marketing in a Down Economy

It takes a look at:

  • Why continued marketing in a down economy is important
  • Where to make changes
  • Changing Focus:
    • Focus on price & savings
    • Focus on additional value
  • Add money saving keywords
  • Account optimization:
    • Conversion optimization
    • Refining ad exposure
  • Engaging your audience

Enjoy PPC Marketing in a Down Economy.

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