Brad Geddes / PPC Geek
Official Google Ads Seminar Leader.
Author of Advanced Google AdWords.
Co-Founder, Adalysis.
(703) 828-5811‬
Brad Geddes's Theories on Marketing (For Beginners) The Skills You Must Develop to be a...

(For Beginners) The Skills You Must Develop to be a Digital Marketer

When you’re starting out, the possibilities are endless. However, everyone needs to specialize in a discipline of digital marketing to be great. We believe that you should be great in one thing, and know how the others function so you can communicate well with various teams.

When you are new, what do you want to be? Do you want to be:

  • • Technical SEO Expert
  • • On page SEO consultant
  • • PPC Analyst
  • • Data storyteller
  • • Content Creator
  • • Social Media Guru
  • • Or something else?

Each of these disciplines shares a few required skills; but in most cases, they need different skill sets ranging from hard to soft skills.

Each one of these industries attracts a different type of individual. To find out which one speaks to you, and the skills you need, please see the video we did with Simplilearn examining the necessary skills to develop, especially in a growing AI / Machine Learning world.

I hope you enjoy the video 🙂

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