Over the next couple of months; we have several upcoming appearances designed to keep you informed of what’s new in PPC; some good PPC chats, in-depth information; and strategies to optimize your lead flow.
We start the year looking forward to PPC Summit. This is an all day PPC event taking place on February 28. It’s hosted by Hannipan (the creators of PPC Hero & Hero Conf) and is full of amazing speakers and presentations.
The event kicks off with myself and the president of Hannipan, Jeff Allen looking at machine learning, AI, what it means to PPC and what it means for your job. If you register, you’ll get access to all the videos and fantastic information.
You can register here.
I had a great conversation recently with one of my favorite PPC people – David Szetela – on his PPC Rockstars podcast. This podcast has been running for over a decade and it’s always a great conversation across a variety of topics. You can see all of David’s shows here.
In the show we get into:
- The strangeness of Q4 2017 Data and what that means for the future
- How Google’s budget changes are affecting accounts
- How good is machine written ad copy
It’s always a fun show 🙂
I’ll be joining SEMRush on their initial podcast into the breaking news in the PPC & SEO world. Hosted by David Bain, I’ll be on the PPC side and Kevin Indig will be examining the news in the SEO world.
The event will be hosted live on Facebook and then made available to everyone afterwards. You can learn more about this event here.
I look forward to the comments as this will be my very first time to use Facebook live.
Next, we’ll move into some tactics to improve your lead generation campaigns. This webinar will be hosted by SEMRush and include Matthew & Chris from Ad Fury, along with myself. You can register for the webinar here; and the recordings will be made available after the show.
If you’re looking for a personal event; we kick off the AdWords Seminars in March where we’ll be in San Jose and Munich. You can learn more about our upcoming live events here.
We hope to see you somewhere (virtual or in-person) in 2018!