Brad Geddes / PPC Geek
Official AdWords Seminar Leader.
Author of Advanced Google AdWords.
Co-Founder, Adalysis.
(312) 884-9017

Archive for the 'Speaking Events' Category

Join us for PPC Hero Summit Online: A Day Long Look at Improving Your PPC Accounts

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Not everyone can make it to a conference, so we’ve partnered with Hanapin Marketing, the creators of Hero Conf to bring you a day full of PPC goodness online – for free Smile on February 28th, 2018.

The sessions include:

  • Machine Learning in Today’s Paid World
  • Creating a Killer Paid Search & Paid Social Strategy
  • Important 2018 Google AdWords Updates
  • CRO 101: What it is and Why it Matters
  • A Step Ahead: Analyzing Your Competition
  • When & How to Pivot Your PPC Strategy

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The day will lead off with Jeff Allen and myself discussing the future of machine learning (for good and bad); how it will affect your job, your marketing tactics, the strengths & weaknesses of adopting AI to manage your accounts.

Of course, if you want to leverage the machines & human creativity, take a look at how Adalysis works for PPC.

You can register here for PPC Hero summit. If you can’t make it; you’ll still get access to the recordings for the day.

We hope to see you there Smile

Webinars, Podcasts, and other Free Virtual Appearances to Up Your PPC Game

Over the next couple of months; we have several upcoming appearances designed to keep you informed of what’s new in PPC; some good PPC chats, in-depth information; and strategies to optimize your lead flow.

We start the year looking forward to PPC Summit. This is an all day PPC event taking place on February 28. It’s hosted by Hannipan (the creators of PPC Hero & Hero Conf) and is full of amazing speakers and presentations.

The event kicks off with myself and the president of Hannipan, Jeff Allen looking at machine learning, AI, what it means to PPC and what it means for your job. If you register, you’ll get access to all the videos and fantastic information.

You can register here.

I had a great conversation recently with one of my favorite PPC people – David Szetela –  on his PPC Rockstars podcast. This podcast has been running for over a decade and it’s always a great conversation across a variety of topics. You can see all of David’s shows here.

In the show we get into:

  • The strangeness of Q4 2017 Data and what that means for the future
  • How Google’s budget changes are affecting accounts
  • How good is machine written ad copy

It’s always a fun show 🙂

I’ll be joining SEMRush on their initial podcast into the breaking news in the PPC & SEO world. Hosted by David Bain, I’ll be on the PPC side and Kevin Indig will be examining the news in the SEO world.

The event will be hosted live on Facebook and then made available to everyone afterwards.  You can learn more about this event here.

I look forward to the comments as this will be my very first time to use Facebook live.

Next, we’ll move into some tactics to improve your lead generation campaigns. This webinar will be hosted by SEMRush and include Matthew & Chris from Ad Fury, along with myself. You can register for the webinar here; and the recordings will be made available after the show.

If you’re looking for a personal event; we kick off the AdWords Seminars in March where we’ll be in San Jose and Munich. You can learn more about our upcoming live events here.

We hope to see you somewhere (virtual or in-person) in 2018!

There’s Only One AdWords Seminar Left in 2017

Certified AdWords Seminar TrainerThe last AdWords Workshop for 2017 will be in New York City on October 23 in conjunction with SMX. We’ve also started updating our schedule for 2018 if you can’t make it to New York City.

You can attend SMX, only the workshop, or both.

If you’re looking to stay on top of AdWords trends and get the most out of your account, it’s a good day of intensive learning.

We redo the topics each year, and here’s what we’ll be discussing in October.

Or view it in YouTube.

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The Last AdWords Seminar of 2017 Will be in New York City

Certified AdWords Seminar TrainerThe last AdWords Workshop for 2017 will be in New York City on October 23 in conjunction with SMX.

You can attend SMX, only the workshop, or both.

If you’re looking to stay on top of AdWords trends and get the most out of your account, it’s a good day of intensive learning.

We redo the topics each year, and here’s what we’ll be discussing in October.

(more…)

Last Chance to Join Us for a Week of Free Web-Based Presentations

PPC Week

PPC Week is a free week of PPC tips & tricks from the experts.

Hear from:

  • Brad Geddes
  • Adobe
  • Microsoft
  • Unbounce
  • Fred Vallaeys (ex-Googler)
  • and more..

The topics include:

  • Ad & Landing page testing
  • Audience targeting & strategies
  • Excel tips & tricks
  • Analytics & reporting

Once you register; you’ll have access to the recordings after the event if you can’t make it live to ask questions.

We hope you’ll join us for PPC Week.

Register here.

Join Us for a Free Week of PPC Conferences

PPC Week

PPC Week is a free week of PPC tips & tricks from the experts.

Hear from:

  • Brad Geddes
  • Adobe
  • Microsoft
  • Unbounce
  • Fred Vallaeys (ex-Googler)
  • and more..

The topics include:

  • Ad & Landing page testing
  • Audience targeting & strategies
  • Excel tips & tricks
  • Analytics & reporting

Once you register; you’ll have access to the recordings after the event if you can’t make it live to ask questions.

We hope you’ll join us for PPC Week.

Register here.